Every wondered if you have what it takes to design something, get it made and take it to market? Well that's exactly what Lisa Oakley from vintage Boutique Lotty Blue did when she decided to bring out her own range of vintage inspired aprons.Here's how she did it.
|Memories of aprons gone by|
Little steps ....researching:
|hello, Apron central|
The design of vintage aprons:
The design process starts:
Everyone has different approaches to design and no two projects have the same requirements. I began with a mood board where I cut out vintage images including period furniture and people. Just about anything that I liked that had the right vintage look. Colours also played a big part so I created an additional colour mood board. I also had a key word sheet where I wrote down words that helped me in the design process words like vintage, nostalgic. feminine, pretty, etc.
From these mood boards I went on to look at modern aprons which are available today to understand what the modern woman might want. A key element was understanding that fashion has changed, for example we no longer wear dresses with full petticoats. Our clothes are far more simpler and the aprons of today do not need to be as full.There is also the need to make the aprons for a new generation of apron wearers, ladies who want an apron to bake in and to host dinner parties etc.
The initial designs:
|From simple sketches and outlines came Apron heaven|
Creating the technical design for pattern cutting:
Once the designs were in place then the next step was to complete the technical drawing. These would be a working reference so the pattern cutter could construct the patterns images. The designer who had helped on the initial designs also assisted with the technical aspect and created a paper pattern for the technical drawings. The technical drawings are very important and getting them right is key for the pattern cutter to then interpret your design.
I was very lucky to find a local pattern cutter in Staffordshire who did a fantastic job of the patterns.
Sourcing a manufacture:
I had a friend who recommended a local manufacturer in Wolverhampton. My first meeting with them went very well. I was well prepared and took all patterns and technical drawings and with my knowledge of industry from my fashion degree course I was able to understand what was going to be involved. I was thrilled when they accepted my proposal and agreed to do some sample garments from the patterns.
Who will make my amazing Aprons?
Finally the aprons were in production, the fabrics and buttons were all individually sourced and delivered to the factory and I was very proud to collect the very first LottyBlue aprons after a six month journey. Although it had its ups and downs overall it has been a wonderful experience and one that my dear Nan would of been very proud of.
By jove-they are now made and looking fabulous
Little bits that make the difference:
Swing tags - everything has a label and it’s an important part of labeling and selling. We make eye contact with a tag it's where we find information about that item. The design of the tags was done by DK Designs from Stoke on Trent. I had one initial meeting where I submitted my sketches and ideas. I feel it was very important to communicate well and to document so there is no misunderstanding. Keeping everything under control is key if you are project managing it yourself.
Wash care labels and packaging:
Care was given to wash care label information of the fabric being 100% cotton wash at 30% etc. The name of the apron was also added to the care label.
Making it personal:
I have brought these aprons to life from the initial sketches right through each design and production step. The decision to add a personal touch was made by including some embroidery on to each apron. The LottyBlue logo was applied by machine and the threads chosen personally by me. I wanted the aprons to be individual and unique and the embroidery certainty gives them a little bit of special.
What I have learnt ?
I have learnt so much during the design and manufacture process from finding pattern cutters, designers, manufacturers, button suppliers, fabric suppliers and the list goes on. All of which were important and without each of them I would not have been able to complete this project. I have had to be very persistent and determined and learnt to keep to budgets and also to get them completed in a sensible time frame. I have now got the knowledge and skills to develop the LottyBlue brand further.
On a last note:
My dear Nan would be so proud. She loved making and doing and these aprons are in her memory. I am very proud of my heritage and what makes us who we are .I love the fact that my nostalgic memories of my Nan wearing her apron has spurned me to be creative and fly the flag for Great Britain.These aprons have been designed and manufactured in the UK and all materials have been purchased from UK companies. We should be proud of are creativeness and skills.
Keep calm and carry on
All our aprons are on our website http://lottyblue.co.uk
Im sure Lotty Blues aprons will be a huge sucess and how fantastic to see British manufacturing in action. For more career related ideas and inspiration check out my sassy self employment page
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